Michael Goldberg: The Power of Storytelling in Recruiting Talent for Your Company
Telling a story is the quickest way to gain a person’s attention. The challenge in recruiting is telling a story that is compelling to the person you need to hire. And to top it off your story is just like everyone else and it is all about you!
What if we wrote each story differently than everyone else. Would we get better results? Damn right you will, and today my guest and I are out to prove it!
"Storytelling is the essential human activity. The harder the situation, the more essential it is." - Tim O'Brien
Recruiting Strategist, Talent Finder, and Hiring Manager Whisperer all describe Michael who advises and coaches Talent Acquisition Leaders through roadblocks. The biggest obstacle is the ability of both recruiters and Hiring Managers to tell stories that are authentic and engaging. Michael also assists talent organizations with strategies to increase productivity, create strong recruiter/hiring manager partnerships, and lead change management initiatives.
Today we are going to cover
Why is storytelling important?
People don’t respond to your messages... Why?
How do we do it?
Structure of the story
It is Free