Marketers that Speak the Language of Sales - Sherrie Mersdorf - Hard Corps Marketing Show #132
Are your marketing and sales teams arguing over the number of leads generated versus the quality and then blaming each other when goals are not met?
It is time to realize that marketing and sales are on the same team. It is time to speak the same language.
An Award Winning Marketing Leader, Champion for Sales and Marketing Alignment, and the VP of Marketing at Evariant, Sherrie Mersdorf, delivers a call to action for marketing and sales to get aligned on their goals, their processes, and to define a shared vocabulary.
It is Free