The Two Sides of Marketing - Carrie Hankey - Hard Corps Marketing Show #166
Some people see and use their marketing department as a print shop, but marketing is so much more than font, colors, and polished collateral.
A Marketing Leader, Growth Manager, and the Director of Marketing and Business Development at Aronson LLC, Carrie Hankey, urges businesses to use the talent in their marketing department towards a more strategic effort. For marketers, she shares what they need to do to prove their value and get a seat at the table.
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