The Power of Influencer Marketing - Neal Schaffer - Hard Corps Marketing Show #167
People may think that Influencer Marketing is only for business to consumer companies and that business to business buyers are not engaging as much as B2C buyers. They are mistaken.
An Influencer Marketing Speaker & Consultant, Author of The Age of Influence, University Educator, Social Media Keynote Speaker, and the CEO & Principal Social Media Strategy Consultant at NealSchaffer.com, Neal Schaffer, discusses the power of Influencer Marketing and how B2B companies can tap into influencers that are already reaching their target audience.
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