Lockdown sparks big increase in vlogging, report suggests
Living in lockdown saw more people turn to vlogging as a way to be creative at home, new research suggests.
According to a study by tech giant Sony, half of Britons created video content for social media more than three times a week during lockdown, an increase of 20%.
And despite such activity being traditionally seen as one for young people, the research found that the highest uptake in video creation was among the over-55s, rising 27% compared with pre-lockdown figures.
The research also highlighted a rise in general online video consumption, with 60% of 18 to 24-year-olds saying they watched more YouTube videos during lockdown.
One in five in that age group said they are now posting video content online at least once a day.
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