Yachts Behaving Badly: Navigating PR Disasters in the Superyacht Industry

In this captivating episode, we delve into the high-profile mishaps and media controversies that have rocked the superyacht industry recently. From the saga of Mr. Bezos' yacht, Koru, and a historic bridge in Rotterdam to David Geffen's social media blunder, we uncover the tales of self-inflicted PR disasters.

Listen as industry experts and insiders share their insights and debate how yachting can navigate bad press and foster a more positive image. The discussion also highlights the growing role of social media, the importance of professional media training, and the need for authenticity and responsible storytelling in the industry.

Panellists:

- Martin H. Redmayne, The Superyacht Group
- Alex Siegars, ‘Yachties: Name, Shame and Fame’
- Sara Intonti, Content Angels
- Jana Thomas, Positive Waves Media

- Rhea Rouw, Yachting International Radio

Moderator: James van Bregt, ESTELA