When Is Time To Launch Your Product?

What is value of launching a new product with the Minimum Viable Product (MVP) features vs. building out your complete product vision? In this episode of In the Now, Evan Rudowsky a Co-Founder at SubHub and David Reske, CEO of Nowspeed, shares from his experience about the pitfalls of investing too much and taking too long to build out your product before getting real market feedback. According to Evan, many entrepreneurs have a detailed vision of the new product they are building, and overbuild before they find out what they market is actually willing to pay for.  If you've ever created a new product, you'll appreciate the challenges Evan describes in engaging conversation. Click here to listen!