In this episode of Behind the Surface, Steve Mast, director of Precision Countertops, joins Nancy Busch to discuss why there's no such thing as a free sink and how this concept applies to your sales strategy. Listen in and explore how you can make these offerings work for you by understanding the true costs versus the advantages. Learn practical tips for evaluating and selecting add-on programs that maximize margins and increase profitability.
The Problem with Silica: What You Need to Know to Maintain a Safe Shop
The Art of Upselling
The New NEO Consumer
Using Data to Find Opportunity in Your Business
Mindful Materials and Sustainable Products
How to Build a Sales Engine to Drive Business
Marketing Tools That Lead To Growth
Shaping Tomorrow’s Quartz Innovations and Safety Insights
Digital Tools for Templating
Integrating Software in your Business
Tracking Sales
Silica Safety and Industry Standards with NIOSH
Slab Yield and Material Optimization
Staying Power: Adhesives for Manufactured Surfaces
Insurance 101 for Fabricators: Protecting Your Assets and Managing Risk
Pro Tips for Shop Process Improvement
Tracking Your Machines’ ROI
A Colorful Conversation with Mark Woodman
Industry Outlook: A Fab’s Perspective
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