“My Business Became My Entire Identity” with Laura Jane Barnes (TikTok & IG viral sensation!) [OBG]

2025-11-11

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Laura Jane Barnes is an entrepreneur, creator, musician, and social media savant who also happens to be a TikTok & IG viral sensation. (You’ve probably heard one of her songs!)In this interview, Laura shares her biggest business mistake: the inability to separate her personal identity from her business. (It's an Oldie But Goodie!)I talk about my own personal loss and Laura recounts her journey from viral music creation on social media to redefining her business approach after a critical injury.Together, we examine how tying your identity too closely to b...

Laura Jane Barnes is an entrepreneur, creator, musician, and social media savant who also happens to be a TikTok & IG viral sensation. (You’ve probably heard one of her songs!)

In this interview, Laura shares her biggest business mistake: the inability to separate her personal identity from her business. (It's an Oldie But Goodie!)

I talk about my own personal loss and Laura recounts her journey from viral music creation on social media to redefining her business approach after a critical injury.

Together, we examine how tying your identity too closely to business successes can often be disastrous.

Laura’s website: https://www.laurajanebarnes.com/
Laura on Instagram: @heyitslaurajane
Laura on LinkedIn: https://www.linkedin.com/in/heyitslaurajane/
“It Costs That Much” on Spotify: https://open.spotify.com/track/4nu49nwy5BZ2OVGQlWVLea?si=16b40becd4064778
“We Don’t Owe You Affordability” on Spotify: https://open.spotify.com/track/4PmbzVBboRLPKzSAxn0RGG?si=3ed4fcdd30234e34

Find the transcript of this episode on my site, emancopyco.com/podcast

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