The Foundr Podcast with Nathan Chan
Business:Marketing
If you're interesting in learning how to market more effectively and land more sales, a quick Google search will bring up thousands of results, each one promising that their specific tip will be the one that changes your business forever. The trouble is sorting the wheat from the chaff. What's the stuff that'll actually work for you, and what's the stuff that's just clickbait?
According to Sean D'Souza, the secret to marketing is actually surprisingly easy to understand. At their very core, all marketing strategies follow the exact same model, D'Souza says. He has cracked the code, and he can prove it.
"What I do is I break down things into little pieces, and when I break them down into little pieces it becomes scientific. That's really what science is. Science is taking something very complex and breaking them down into little pieces and reconstructing it so that anyone can do it," D'Souza says.
Originally working as a freelance cartoonist, D'Souza somehow found himself indulging his talent for marketing and understanding consumer psychology by helping out others with their marketing efforts. It wasn't long before he started writing about his own experiences with marketing and slowly but surely, he began to gather an audience hungry to learn more.
In this episode you will learn:
510: How to Create Pain Killer Products | Guy Kawasaki
509: Shark Tank Winner Reveals How to Create a Million-Dollar Beauty Brand | Alicia Scott
508: How Hexclad Hooked Gordon Ramsay as a Partner | Daniel Winer
507: Wix Co-Founder Shares Website Tips from 250M+ Users | Avishai Abrahami
506: I Ignored Investors and Built a $975M Company | Joe Thomas
505: “The Bear” Inspired Restaurant Owner on Anger as Fuel | Will Guidara
504: The State of Email Marketing in 2024 | Email Expert Chase Dimond
503: The Billion Views YouTuber You’ve Never Heard Of | Justin Flom
502: Stop Sending Thank You Cards with Products | Anaita Sarkar
501: Neil Patel Thinks Free Products Are the Best Marketing Tactic
500: Horror Stories and Surprises from 500 Interviews | Nathan Chan AMA
498: He Lost Millions in Facebook Stock Then Built a $300M Tech Company | Noah Kagan
497: He Used AI to Gain 100K Followers in 30 Days | Domenic Ashburn AKA Mr. Grateful
496: Outthink Amazon with AI | Melisa Vong
495: Wild SEO Hacks to Boost Ecom Traffic in 2024 | Ronnie Teja
494: Tales from a Crazy Decade on the Internet with Cody Ko and Noel Miller
493: Media Buying Is Like Dating with Phoenix Ha of Ad Beacon
492: How Branding Reduces Acquisition Costs with Richard Li of July
491: Build Better Ads Using AI with Nick Schakelford of Structured Social
490: Why Trinny Woodall Still Replies to DMs
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