Episode 12: How to Define Your Target Market, Guest Eric Siu, and the #MinimumWage | The Bcast

Peter and Jonathan discuss how to define your target market, competitive analysis with Eric Siu (The Growth Everywhere podcast), and whether or not the federal minimum wage should be increased. What do you think? Share your opinion with us by emailing us at Bcast@bplans.com or reach out to us on Twitter: @Bplans. Show notes: - How to Define Your Target Market: http://bit.ly/1JCf1OT - TAM, SAM, and SOM: http://bit.ly/1ARJftn - quickfacts.census.gov - Malcolm Gladwell's TED talk on Pa...