How to Make Your Story Matter with Storytelling Expert Abbie Emmons

2026-08-07

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Bestselling author and storytelling expert Abbie Emmons spoke with us about topping 600K YouTube followers, helping writers craft emotionally resonant narratives, and her new writing guide MAKE YOUR STORY MATTER. Abbie Emmons is the popular YouTube creator behind the channel Make Your Story Matter. For over seven years, she has been sharing her wisdom on YouTube (@abbieemmons), where she teaches writers how to make their stories matter by harnessing the power and psychology of storytelling to transform their ideas into...

Abbie Emmons is the popular YouTube creator behind the channel Make Your Story Matter. For over seven years, she has been sharing her wisdom on YouTube (@abbieemmons), where she teaches writers how to make their stories matter by harnessing the power and psychology of storytelling to transform their ideas into masterpieces

Her latest book, Make Your Story Matter: An Interactive Guide to Unlocking Your Brain's Storytelling Power and Writing a Book Readers Love (releasing August 11, 2026), “... [offers a] simple but powerful 3-step framework for storytelling that’s rooted in psychology called the Who, What, Why Method.”

Jessica Brody, bestselling author of Save The Cat! Writes a Novel, wrote of the book, "Understanding why stories move us is one of the most powerful things a writer can learn. Make Your Story Matter brings the psychology and heart of storytelling to life in a way that will transform how you think about your characters and your craft."

Her online learning platform, Abbie’s Story University, has thousands of students worldwide. Through monthly live lectures and in-depth courses, Abbie offers comprehensive instruction on creative writing, editing, publishing, and more.

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In this file Abbie Emmons, Milena, and I discussed:

Her three-pillar framework for crafting compelling stories

How to make your characters relatable

Why writers struggle with motivation and writing slumps despite having great ideas

What “writing ugly” can do for your productivity

How to create a conversation around your book

And a lot more!

Show Notes:

ElevenReader is a new, award-winning audio app for iOS, Android, Web

abbieemmonsauthor.com