The Ecommerce Influence Podcast
Business:Marketing
Sean D’Souza, author of The Brain Audit, founder of Psychotactics, and host of The Three Month Vacation Podcast, is a Marketing Strategist and expert on consumer psychology. He’s one of the most articulate and well-spoken people I’ve met in the field of marketing and he’s here to help you figure out why you aren’t selling as much as you should.
In this episode, Sean sets the record straight on the number one reason your customers back out of a purchase. We also dive into how to ease your customer’s fears, the importance of having a uniqueness factor, and how to start understanding your customers in a deeper way so you can stop losing customers.
Sean is giving a training inside of the Coalition on May 11th called, “Buy Your Life Back: How to Raise Prices and Not Lose Customers”. Apply to join the Coalition today so you don’t miss out.
389: Life and Business Lessons from the "Don Draper of Direct Mail" Drew Sanocki
388: (NEW) It Was The Best of Times, It Was the Worst of Times
387: Best of 2022 & Tips To Crush 2023
386: We Recap BFCM: What Worked & What Didn’t
385: What I Learned In the First 60 Days as CMO in a Fast-Growing Start-Up Brand
384: Get Friendly With Your Finance Report: What Every DTC Owner Needs to Know (but often doesn’t) About Financial Planning
383: Austin has a NEW role: Dad! Parenting, Running a Business & Staying Sane without Sleep
382: Reinventing Social Commerce: Putting Personal Connection Back In The Shopping Experience with Live Shopping
381: A Surprising Technique To Get Your Shit Together (and Run Your Business Effortlessly)
380: A Human First Business: Manufacturing Relationships, Leadership Transformation & Focus Groups
379: 3 Dead Simple Ways To Turn One Purchase into Two
378: More Does Not Equal Better: How to Build a Better Brand By Operating Simply
377: How to Shift from Inconsistent Sales to Predictable Revenue
376: Bringing In-Store Experience Online to Bridge the Gap Between Retail and DTC
375: Optimize your Ecomm Site and Watch Conversions Rocket with Brand First CRO
374: How to Manage and Motivate Your Team (Creating Culture the Non-Corporate Way)
373: Customer Acquisition: Paid vs Organic, State of Facebook, & Brand Growth
372: From Idea to Full Time: Scaling A DTC Business
371: GREATEST HITS: How Perfect Keto Grew a $100MM Business in Less than Two Years
370: GREATEST HITS: How to Make $40MM Without Paid Advertising
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