What is an Oscar campaign? How do studios run them? When does Oscar campaigning start?
We spoke with Allie Carieri to learn all about the work (and the money) that go into creating Oscar campaigns. Carieri creates experiences and events around entertainment, awards, film, and television as an independent marketing strategist. She also oversees experiential marketing activations as an accounts director at Civic Entertainment Group. She told us about the history of Oscar campaigns, the budgets behind these efforts, and we list some of the more successful campaigns.
On another story, luxury consignment company The RealReal has struggled to prove to investors that it can be a profitable company. But just last week, the company announced that it had its first profitable quarter. Rati Sahi Levesque, president and COO, explains how the company turned things around.
We're looking at 2024 Summer Trends
The unraveling of a unicorn: Why InVision failed
Minimum wage increases for fast food workers and Lyft drivers
Boeing is having a bad year
NBC's hiring and firing of Ronna McDaniel
Truth Social and Sephora Tweens
Powering the Future - AI Bootcamp FROM FASTCO WORKS AND SAP
The Most Innovative Companies list is out!
Fast Company at SXSW and Netflix's 3 Body Problem
Supply Ch(AI)n Strategy Session - AI Bootcamp FROM FASTCO WORKS AND SAP
Time for Growth - AI Bootcamp FROM FASTCO WORKS AND SAP
Inside the chaos at the Bored Ape Yacht Club
Super Bowl ads and Stanley cups
WWE, Netflix—and the baby-faced rival who wants to body slam them
Fast Company Podcasts look back on 2023
Lilly Singh on being intentional when creating new projects
Ideo layoffs and the end of design thinking
The SAG-AFTRA strike is over!
‘Five Nights at Freddy’s’ director Emma Tammi talks about horror innovation
Create your
podcast in
minutes
It is Free
The New Way We Work
Fast Company
Anne of Avonlea
Black Beauty
World Changing Ideas