What’s harder, making art or marketing it? For many artists, it’s the latter.
Hands up if you have some artwork sitting around that could be listed for sale? If you answered yes, stay tuned. In today’s episode I’m sharing five specific strategies for selling art online.
Marketing doesn’t have to be icky, with the right strategy you can increase your sales while also cultivating your creative practice. Take a Flash Sale, for example, this type of sale can provide income during a slow period, reducing your stress so you can focus on a new project. Or how about a Painting a Day Sale? Perfect for generating excitement on your social media channels and fostering discipline in your work.
The key is to find the marketing strategy that works best for you. You don’t need to do all the things. In fact, my challenge for you, is to pick a strategy, open up your planner and make a commitment to trying one of these strategies. Just one for now. Do one and do it well!
You can find show notes for this episode at https://www.laurahornart.com/thepodcast/40
RESOURCES MENTIONED
Podcast Episode 7 - Steps to Selling Your Art
Join me over on Instagram @laurahornart
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161. Taking a Step Back To Inspire My Art and YouTube Channel
160. How To Find Your Creative Flow Again After a Break
159. Nostalgic Musings: Rediscovering the Joy of Being an Artist
158. How Becoming More Relaxed Improves Art & Life (Season Finale)
157. 7 Mistakes to Avoid When Making Reels and What To Do Instead
156. Pinterest Mini Training: Get More Eyes on Your Creative Work!
155. Where Do You Feel the Most Friction in Your Creative Process?
154. Old Art: Should You Keep, Transform, or Set Free?
153. Making Time for Art and Protecting Your Creative Energy!
152. Creative Crossroads: Navigating Changes in Your Art Style and Focus
151. Should You Share Your Art Process Online? Exploring the Pros and Cons
150. Aim to Be Average! The Hidden Benefits of Mediocre Days
149. Does the Perfect Art Studio Exist? (We're back with a new podcast season!)
148. Establishing a Weekly Creative Schedule. A Game-Changer for Artists!
147. Social Media Struggles: Is Instagram Still the Best App for Artists?
146. Making Art Fun Again + Podcast Changes
145. Juggling Art, Business and Family (Q&A Session)
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