EP 151. From Insurance to Private Pay & 10K Months: Behind the Scenes of a Live Coaching Call Inside the Collective

2025-11-02

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In this episode, you're getting exclusive access to the kind of real, honest, and high-level coaching that happens inside the Therapist to Coach Collective. You'll hear me coaching one of our incredible clients — a therapist of color who went from working full-time in community mental health to building a thriving private practice. Within her first month of going full time, she filled her caseload — and now she's consistently bringing in $10K/month through a hybrid model (insurance + private pay). But like many therapists in growth mode, she's now facing a new challenge: How do I create more time, spa...

In this episode, you're getting exclusive access to the kind of real, honest, and high-level coaching that happens inside the Therapist to Coach Collective.

You'll hear me coaching one of our incredible clients — a therapist of color who went from working full-time in community mental health to building a thriving private practice. Within her first month of going full time, she filled her caseload — and now she's consistently bringing in $10K/month through a hybrid model (insurance + private pay).

But like many therapists in growth mode, she's now facing a new challenge:
How do I create more time, space, and alignment — without sacrificing income?

Inside this behind-the-scenes coaching session, we unpack:

The real numbers behind her $10K/month practice
How to gradually shift away from insurance and grow private pay clients
The mindset shift from "helper" to CEO
Simplifying her calendar to make space for a coaching business
Expanding her niche to reflect her life transitions (including pregnancy + new motherhood)
How to set boundaries that protect her time and her energy

This is a raw and inspiring look at what becomes possible when you stop playing small, step into your CEO identity, and build a business that supports your life — not just your clients'.

Ready to double your therapy income with private practice or coaching?

The Therapist to Coach Collective is now enrolling through November 7th — and this is the only time we're opening doors this year.

Inside, you'll get weekly group coaching, a full curriculum to grow your coaching business, ethical and legal templates, and a supportive community of therapists of color walking the same path.

🔗 Links & Resources:

Book a free 60-minute clarity call to see if the collective is for you (through Nov 7 only)
Join the Therapist to Coach Collective before doors close on Nov 7th
Follow me on Instagram for more coaching + launch week updates @thelizfernandez
Join the email Community to stay in the know

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Leave a review or send it to a therapist friend who's ready to grow their income and their impact — without the burnout.

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