Branding! What's that got to do with being an artist? Well, in this day and age, it is often the difference between struggling or thriving as an artist. In other words, it's super important!
Successful artists have a strong sense of who they are and what they offer. This clarity and confidence is reflected in everything that they do. From how they put together an exhibition to the way they share their work online.
Building a brand is so much more than creating a logo, or setting up a website - your brand is the culmination of how people feel about you and what you bring to the world. It's emotional and powerful!
The more you understand your brand, the easier it is to connect with your ideal customers and ultimately grow your creative business. In fact, I would go as far as to say that investing time and energy into branding has been the single most important business decision that I have made in the past 12 months.
Yep, I am BIG on BRANDING and I think you should be too! In fact, in this episode I am sharing 7 questions to help you build your brand as an artist.
And to make it easier for you, I have created a free workbook with the questions and plenty of space for you to put your answers.
DOWNLOAD YOUR FREE BRANDING WORKBOOK
164. Studio Upgrades We've Made - Celebrating One Year in the Art Cottage!
163. Embracing Artistic Exploration Without Needing To Know “The Why”
162. Persist, Pivot, or Pack It In?
161. Taking a Step Back To Inspire My Art and YouTube Channel
160. How To Find Your Creative Flow Again After a Break
159. Nostalgic Musings: Rediscovering the Joy of Being an Artist
158. How Becoming More Relaxed Improves Art & Life (Season Finale)
157. 7 Mistakes to Avoid When Making Reels and What To Do Instead
156. Pinterest Mini Training: Get More Eyes on Your Creative Work!
155. Where Do You Feel the Most Friction in Your Creative Process?
154. Old Art: Should You Keep, Transform, or Set Free?
153. Making Time for Art and Protecting Your Creative Energy!
152. Creative Crossroads: Navigating Changes in Your Art Style and Focus
151. Should You Share Your Art Process Online? Exploring the Pros and Cons
150. Aim to Be Average! The Hidden Benefits of Mediocre Days
149. Does the Perfect Art Studio Exist? (We're back with a new podcast season!)
148. Establishing a Weekly Creative Schedule. A Game-Changer for Artists!
147. Social Media Struggles: Is Instagram Still the Best App for Artists?
146. Making Art Fun Again + Podcast Changes
145. Juggling Art, Business and Family (Q&A Session)
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