33: Behind the App #7: Identity

This time we take a look at how the name and icon that you chose for an app can give it an identity, and how this can become an important part of the development process.

This episode of Inquisitive is sponsored by:

• lynda.com: An easy and affordable way to help individuals and organizations learn. Free 10-day trial.
• Cards Against Humanity: They're awesome.
• Campaign Monitor: Helping you send beautiful emails and get better results.

Guest Starring:

Matthew Bischoff, Oisín Prendiville, David Smith, Russell Ivanovic, and Marco Arment

Links and Show Notes Episode Contributors (in order of appearance):

• David Smith
• Russell Ivanovic
• Marco Arment
• Oisin Prendiville and Padraig Kennedy
• Matthew Bischoff