494: Owning Manhattan’s Tricia Lee: From Beauty Mogul to Real Estate Titan

2025-12-24

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This week in the guest chair we have Tricia Lee, powerhouse real estate broker, star of Netflix’s Owning Manhattan, and founder and leader of the highly talented Tricia Lee Team at Serhant. Tricia sold over $200M in her solo career before joining Serhant and simultaneously joining forces with her partner, Jeffrey St. Arromand. Through the power of partnership, authenticity, and personal branding, Tricia has become a household name in real estate and media.In this episode, Tricia shares:How she successfully managed the pivot from beauty to r...

This week in the guest chair we have Tricia Lee, powerhouse real estate broker, star of Netflix’s Owning Manhattan, and founder and leader of the highly talented Tricia Lee Team at Serhant.

Tricia sold over $200M in her solo career before joining Serhant and simultaneously joining forces with her partner, Jeffrey St. Arromand. Through the power of partnership, authenticity, and personal branding, Tricia has become a household name in real estate and media.

In this episode, Tricia shares:

How she successfully managed the pivot from beauty to real estate and television
Why she makes it a point to share her journey while also marketing her business
How content creation has helped her close real estate deals
How she has stayed true to herself and blocked out opinions, jobs, and people who don’t align with her goals
And so much more!

Highlights Include:

00:00 Intro

03:14 Discovering identity

13:00 Navigating real estate

16:50 Polish Bar success

23:08 Transferring skills from previous industries

34:19 Navigating real estate and running a business

40:48 Building confidence through successful selling

50:00 Personal branding through authenticity

1:00:00 Power of partnership

1:11:00 Tips for entrepreneurs

Check out episode 494 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube

Links mentioned in this episode

Tricia’s Website: https://serhant.com/agents/tricia-lee-riley
Tricia’s Instagram: https://www.instagram.com/lovetricialee/?hl=en
Team Tricia Lee: https://serhant.com/agents/tricia-lee-riley
Bed-Stuy Restoration: https://www.restorationplaza.org/

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