E556 - Starting An Interview Podcast, PodMatch, Having Banked Episodes with Guest CO-HOST Noah May - Lethal Venom Podcast

Episode 556 - Starting An Interview Podcast, PodMatch, Having Banked Episodes with Guest CO-HOST Noah May - Lethal Venom Podcast

Dave hosts a candid conversation with Noah May, the voice behind Lethal Venom, a “true telling” podcast that folds storytelling, vulnerability, and a kaleidoscope of guest backgrounds into a casual, talk-show format. Noah walks listeners through the podcast’s origins, the long four-year journey from idea to launch, and the practical realities of making a show that’s both honest and engaging.

He traces the show’s beginning from a simple, DIY setup inspired by a guest’s backdrop, to a monthly visual refresh and a decision to keep the camera locked in front of him for a natural, on-camera presence. Lethal Venom is characterized by spontaneity and openness: past episodes feature medical professionals, law enforcement and first responders, mental health professionals, filmmakers, writers, and even a survivor of intense abuse, underscoring the show’s hallmark: diverse, unfiltered storytelling.

Noah emphasizes the non-linear path to success in podcasting. He recounts starting without a roadmap during the pandemic, discovering Anchor (later rebranded as Spotify for Creators) and later building a production routine through college courses, a pitched concept born in a class, and iterative experimentation with format, pacing, and guests. He stresses that podcasting is not easy or quick; it requires editing, promotion, show descriptions, scheduling, and distributing to multiple platforms. Yet he urges potential podcasters to pursue ideas regardless of early traction, focusing on making meaningful work even if initial listener counts are modest.

The interview delves into guest acquisition and growth: PodMatch is highlighted as a primary resource for finding guests and growing a network of show appearances. Noah shares tips for professional, authentic outreach—customized emails with a genuine voice, avoiding robotic templates. He reflects on the value of balance between solo episodes and interviews, aiming for a future mix that keeps the show dynamic.

Noah reflects on favorite moments and guests—ranging from a survivor of child abuse whose episode was incredibly moving, to a young filmmaker celebrating a sold-out premiere, to a voice actress from Charlie Brown. These stories illustrate Noah’s appetite for raw, impactful conversations and the joy of hosting a show that embraces surprise and variety.

Looking ahead, Noah discusses goals like diversifying sponsorships, adding video elements to complement audio, attending networking events and industry gatherings, and exploring in-person collaboration opportunities (even joking about a podcaster cruise). He acknowledges the practical unmet needs in monetization and platform presence, while cherishing the freedom of a one-man show that evolves at its own pace.

Key takeaway: Lethal Venom thrives on fearless storytelling across a mosaic of backgrounds, built through patience, ongoing learning, and a relentless commitment to authenticity—the kind of podcasting that grows one genuine conversation at a time, even when success isn’t immediate.

Where to listen: Lethal Venom is available on major platforms (Spotify, Apple, Amazon, iHeartRadio, YouTube, Pandora, Audible).

https://linktr.ee/noahspodcast

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