39: The System for Staying in the Wedding Industry Long-Term with Heidi Thompson

You don’t need to hustle harder the longer you're in business, but instead you need a business that can grow with your life. If you’ve ever quietly wondered how long you can actually keep going in weddings, today’s conversation will feel like an exhale. 

I’m joined by Heidi Thompson, wedding business strategist and powerhouse behind Evolve Your Wedding Business, to talk about what sustainable success really looks like in our industry. We’re not here to glamorize grit. We’re here to unpack what truly lets wedding professionals stay in the industry without losing their health, identity, or weekends in the process.

In this episode, you’ll learn:

• The hidden systems wedding pros don’t have that lead to burnout
• Why visibility metrics are a trap (and what to track instead)
• The difference between doing all the things and doing the right things

Find It Quickly

00:15 - Meet Heidi Thompson

01:57 - The System Reboot

04:58 - The Reality of Burnout in the Wedding Industry

07:04 - Building Sustainable Wedding Businesses

10:45 - The Importance of Boundaries and Prioritization

14:49 - Practical Advice for Wedding Professionals

30:28 - Upcoming Summit and Membership Details

33:16 - The System Shutdown

Connect with Heidi

Website: evolveyourweddingbusiness.com

Register for the Summit: go.weddingbusinessceosummit.com/registration-677921?am_id=julie9835

Join the Membership: evolveyourweddingbusiness.com/pod

Instagram: instagram.com/evolveyourweddingbusiness

Podcast: evolveyourweddingbusiness.com/the-podcast