If you’re a podcaster who’s wrestled with perfectionism or questioned whether your show needs a “big” audience, this episode is for you. I sat down with Faith Clarke to pick apart what really goes into growing a podcast, giving yourself permission to experiment, and showing up for your audience—no matter the size. Faith shares how changing podcast formats helped her beat creative blocks, and why solo episodes became crucial for finding and sharing her own point of view (not just her guests’ stories). We talk honestly about the myth that success relies on huge numbers and the importance of serving the listeners who truly value your voice.
Listen in to learn:
Why consistency and intentional sharing matter more than frequency or “expensive” production.
How giving yourself permission to break the rules (like hosting conversations on your website, not just on typical podcast platforms) can spark growth and creativity.
The practical, low-pressure ways Faith now gets podcast content out the door without letting perfectionism hold her back.
Connect With Faith Clarke
Website: https://faithclark.com
Feminist Founders: https://feministfounders.com
Work Ecosystems: https://workecosystems.com
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Chapters
00:00 Welcome & Introductions
00:23 Faith’s Work and Team Design
00:48 From Book Idea to Podcast
02:02 Podcast Beginnings: Parenting & Disrupt and Lead
03:33 Evolving Podcast Streams & Names
04:18 Experimenting with Mini-Series and Website Hosting
05:45 Perfectionism and Informal Formats
06:09 Active Podcasts & Substack Community
07:04 Planning Future Podcasts on Belonging
08:47 Joining Feminist Founders as Co-Host
10:39 Defining the Podcast’s Audience and Mission
12:40 Roles, Content Creation, and Collaboration
14:22 Finding and Preparing Guests
16:02 Joining Feminist Founders & Podcast Age
18:34 Growth Levers: Consistency and Intentional Sharing
22:10 Podcasting’s Impact on Professional Life
24:21 Bringing Your Own Story to the Mic
26:32 Website-Hosted Series and Lead Generation
27:57 Last Episodes and Guesting Focus
28:27 Struggles with Production and Visibility
30:19 Biggest Podcast Mistake: Hiding Behind Guests
33:23 Overcoming Procrastination and Busywork
35:14 Debunking Podcast Myths: Audience Size
37:24 Showing Up for Yourself First
38:32 Connecting Faith’s Work to Feminist Founders
40:31 Upcoming Project: When We Belong
42:12 Legacy: How Faith Wants To Be Remembered
43:03 Podcasting’s Future in Smaller Communities
44:33 Lightning Round: Dream Guests
45:53 Favorite Podcasts Faith Listens To
47:05 Unexpected Skills Learned
48:56 Advice to Past Self
49:19 Where to Find Faith Clarke
49:23 Wrap Up and Listener Reminder