A carrier vanishes from the road, sells its MC, and reappears just long enough to “accept” a $3.8M server load. Sounds absurd—until you see how often the digital record diverges from real-world behavior. We sit down with Genlogs CEO Ryan Joyce to unpack their $60M Series B and the larger vision: an all-source intelligence platform that fuses roadside cameras, satellite imagery, IoT signals, open datasets, and financial clues into one reliable source of truth.We walk through why data quality—not flashy demos—d...
A carrier vanishes from the road, sells its MC, and reappears just long enough to “accept” a $3.8M server load. Sounds absurd—until you see how often the digital record diverges from real-world behavior. We sit down with Genlogs CEO Ryan Joyce to unpack their $60M Series B and the larger vision: an all-source intelligence platform that fuses roadside cameras, satellite imagery, IoT signals, open datasets, and financial clues into one reliable source of truth.
We walk through why data quality—not flashy demos—determines AI ROI in logistics. Ryan breaks down how Genlogs’ nationwide camera network establishes ground truth, then correlates it with other signals to expose mismatches: carriers that stop appearing on highways, fleets that claim 200 trucks online while their physical footprint stays flat, or flatbed operators suddenly “hauling” high-value electronics in dry vans across the country. These anomalies are the breadcrumbs that prevent theft and steer teams away from risky tenders. More importantly, the same signals power precision sourcing—finding the one carrier in the right city with the right equipment today—so you can stop blasting a hundred calls to cover one load.
The conversation expands beyond fraud. Ports use the platform to measure dwell at the gate, improve turn times, and identify BCOs draining cargo from neighboring gateways. Insurers, lenders, and truck sales and service centers get access to verifiable activity data that refines underwriting, targeting, and revenue planning. With fresh capital, Genlogs is sequencing a multi-product roadmap, expanding coverage into Mexico and Canada, and staying disciplined on spend to protect quality and customer trust.
If you care about accurate carrier validation, fewer costly mistakes, and sourcing that actually lands on the first or second call, this conversation offers a practical blueprint.
Follow The Freight Pod and host Andrew Silver on LinkedIn.
Thanks to our sponsors:
Stuut Technologies: Your AI coworker that collects your cash automatically.
https://www.stuut.ai/
Cloneops.ai: Not just AI. Industry-born AI.
https://www.cloneops.ai/
Rapido Solutions Group: Nearshore solutions for logistics companies.
https://www.gorapido.com/
GenLogs: Freight Intelligence on every carrier, shipper, and asset via a nationwide sensor network
https://www.genlogs.io/
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