180: Why Your Launches Are Never Easy — The Boring Launch Method

If you've had a rollercoaster relationship with launching, the dopamine spikes, the adrenaline, the crash, you're not doing anything wrong. But you might be addicted to the drama of it.

In this episode, Steph calls herself out after a decade of launching and seven figures in launch revenue, and makes the case for why boring is actually the goal. Because the drama isn't a feature of launching. It's a symptom of not having a system.

You'll hear why your audience should be more engaged during a launch, not less, what "burnt out lists" are really telling you, and what it feels like when launching finally just feels like executing a plan.

This episode is a preview of Day 3 of the Sold Out Sales System Summit.

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