Episode 21: Managing Campaigns with Kasongo Nyakaula

In this episode titled "Managing Campaigns", we sit down with Kasongo Nyakaula, a communications and digital marketing professional, to unpack what it takes to plan and execute campaigns that drive real results.

🎧 Available on:

▶️ YouTube

🎧 Spotify

🎧 AfriPods

🍏 Apple Podcasts

🔍 In this conversation, we cover:

   •   Understanding the difference between a campaign and regular content

   •   Building a content strategy that works in the African context

   •   Choosing the right platforms and messages for your audience

   •   Real-life campaign lessons — the wins and the misses

   •   How to measure success and improve future efforts

✅ Whether you're in marketing, communications, media, or social impact — this episode is packed with practical insights you can use.

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