The Women’s Fitness Industrial Complex

Why is Planned Parenthood telling you that you should lift heavy during your menstrual cycle? Why will no one shut up about protein? How many different ways can a company try and convince you it's not a diet when it's TOTALLY A DIET??? How have companies taken advantage of the actual gaps in research on women's bodies to sell us crap?

Journalist and elite distance runner Zoë Rom and registered dietitian Kylee Van Horn join the pod to break down how the women's fitness industrial complex convinces us of new health and training vulnerabilities (and then offers their products to fix them). This is one of those episodes that will piss you off and make you feel grateful that others are out here noticing how weird and manipulative these spaces can be.

Via the Planned Parenthood Instagram

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Show Notes:

• Follow YOUR DIET SUCKS on Instagram here!!!
• Listen to YOUR DIET SUCKS here
• Find our more about Your Diet Sucks — including how to support them on Patreon — here
• Find out more about Zoë Rom's other work — including her book on How to Become a Sustainable Runner — here
• Follow Kylee / Fly Nutrition on IG here
• Learn more about Fly Nutrition here
• An example of the Planned Parenthood "how to exercise during what part of your cycle" messaging
• My now quite old piece on yoga teacher training as an MLM
• I reference the work of friend of the pod Virginia Sole-Smith; go check out her stuff!
• You can find a transcript of the episode here

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