Strauss Zelnick: “Doing something from scratch, that’s challenging.”
Math & Magic: Stories from the Frontiers of Marketing with Bob Pittman

Strauss Zelnick: “Doing something from scratch, that’s challenging.”

E 2026-03-26
After finding success from a young age at companies like 20th Century Studios, Vestron, and BMG Entertainment, Strauss Zelnick decided to go out on his own in his 40s. He founded Zelnick Media Capital and became CEO of Take-Two Interactive, the software company behind Grand Theft Auto. Together, they’re a $55 billion enterprise. He’s spent his career at the intersection of technology and media working across film, music, and home entertainment. Not to mention he holds an MBA as well as a JD from Har...
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