How Personal Branding is Changing… and What You Need to Do Now

2026-01-27

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Personal branding is changing in real time. The first impression is no longer a handshake or a conversation. It is a clip you did not choose, a post someone else shared, a comment you left, or a quote that gets passed around without context.What actually builds trust across today’s platforms? It’s the different channels and how they shape different versions of you. Consistency matters more than polish. Algorithms and AI search now “interpret” your reputation. Today you need to build a personal brand that holds up when you’re not in the room.

What actually builds trust across today’s platforms? It’s the different channels and how they shape different versions of you. Consistency matters more than polish. Algorithms and AI search now “interpret” your reputation.

Today you need to build a personal brand that holds up when you’re not in the room.

Listen For

:22 What if people meet your story before they meet you?
4:00 How does media reshape your message?
5:23 How do you stay consistent across platforms?
8:40 How do algorithms impact your brand?
14:34 Why does personal branding really matter?

Guest: Liz Brooks, Interview Valet

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Doug

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Farzana

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