The Imposter Syndrome No One Talks About When Scaling to Premium Clients (And How to Work Through It Anyway)

Here's something no one tells you about scaling a service-based business: imposter syndrome doesn't go away when you get better clients. It actually gets worse.

When you're just starting out, you're wondering if you're good enough at your skill. But when you start going after premium clients? Now you're wondering who the heck you are to work with someone more successful than you.

That little mean girl voice in your head will tell you every possible stinking reason why you're not qualified, why you should lower your price, why you should stay in your lane, why you're not prepared or ready enough to take on that client.

Today I'm gonna show you how to take that mean girl voice and tell her to get the heck outta Dodge. Because you are more ready than you think, and the only way you're gonna be able to move into working with better clients is if we fix how we think about ourselves.

1. Why Imposter Syndrome Gets Worse as You Scale (Especially With Premium Clients): The shift from “am I good enough?” to “who am I to work with someone more successful than me?” and why this version hits differently.
2. The Lie Behind Premium Client Imposter Syndrome: Debunking the belief that you need to be at the same income or business level as your clients to serve them well.
3. Imposter Syndrome as a Signal of Growth, Not a Red Flag: Reframing imposter syndrome as proof you’re stretching into your next level, not evidence that you’re unqualified.
4. 6 Practical Strategies to Work Through Imposter Syndrome (Without Waiting to Feel Ready):  Including collecting evidence, studying dream clients, acting “as if,” separating skill from story, and positioning for where you’re going.
5. How to Show Up Confidently on Sales Calls With Bigger Clients: Shifting from proving your worth to focusing on solving problems, and reframing the sales call as you interviewing them.

Find the full post at:  https://brandimowles.com/273

Want More Like This? ⬇️

🎧Why You’re Procrastinating (and How to Break the Cycle Today

🎧If You Bet On Yourself, You Can't Lose: Crystal's Journey To Dream Clients

Additional Resources:

Want help making the shift?

• From Chasing to Chosen is a hands-on workshop that shows you how to position yourself as the go-to expert premium clients seek out — without cold DMs or posting nonstop.
  Grab your spot at brandimowles.com/chasing (live or on-demand, depending on when you’re reading).

Want more strategies for scaling your service-based business without the hustle? DM me on Instagram @brandimowles with the word "PREMIUM" and let's chat about your next steps.

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