523: Red Light Green Light

Cindy talks about her book "Red Light, Green Light", her HOW-TO messaging framework, crafting hooks, being direct, and much more!

Cindy Skalicky is an internationally recognized expert in Persuasive Theory and Executive Influence. Holding a master's degree in Rhetoric, or "the science and art of persuasion." Cindy helps leaders communicate with confidence, command, and clarity. She is deeply passionate about helping clients communicate authentically with polished messaging that sticks