The Rise of the Modern Marketer | Amplify S8E4

Amplify: Season 8 Episode 4
The Rise of the Modern Marketer
Live from AAM Summit 2025

From solo marketers to DEI champions, today's accounting marketers are redefining their roles—mentoring, upskilling, and becoming internal influencers who drive change. In this episode of Amplify, recorded live at the AAM Summit, we explore how modern marketers are expanding their impact across firms.

You'll hear from:

• Bonnie Buol Ruszczyk on the MOVE Project, DEI leadership, and talent insights
• Cassy Clayman on building capacity and influence as a marketing team of one
• Jeremy Shen on using data and reporting to enable behavioral change and growth

If you're ready to move beyond traditional marketing and become a strategic force in your firm, this conversation is for you.