Audio Blog: Can We Make The Brand Podcast Ourselves? (The Truth)

2020-03-31

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This episode is an Audio Blog post. The big marketing agency is dead, right? The last decade or so has seen many large brands and organizations ditch the big agency in favor of building their own internal one, or simply giving each department its own dedicated team. This has been part of the great brand DIY solution for brands as the landscape has shifted. But when it comes to podcasting, there are some very serious realities lurking for brands taking on the audiosphere themselves. In this episode we break down the truth.

This episode is an Audio Blog post.

The big marketing agency is dead, right? The last decade or so has seen many large brands and organizations ditch the big agency in favor of building their own internal one, or simply giving each department its own dedicated team. This has been part of the great brand DIY solution for brands as the landscape has shifted. But when it comes to podcasting, there are some very serious realities lurking for brands taking on the audiosphere themselves. In this episode we break down the truth.

Show Notes:

- JAR’s 6-Day podcast capacity commitment breakdown

The full, written version of this post is available at http://JARaudio.com/blog/can-we-make-the-brand-podcast-ourselves-the-truth

To learn more about JAR or if you are interested in discussing how to get started with a podcast please visit us at JARAudio.com

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