Operators Titans E007: Utopia Deals (With CEO Jabran Niaz)

How do you build one of the top-five Amazon businesses in the world? Matt and Mike sit down with Jabran Niaz, co-founder of Utopia Deals and Utopia Industries. From packing boxes by hand for less than $15 an hour to running a global manufacturing operation with $770M in annual revenue and +15k employees, all without outside capital or taking on debt.

This is the largest brand we’ve ever had on the show. They get into the early days of Amazon, why Utopia focused on value instead of premium pricing, how product design and packaging became a competitive edge, and what it takes to keep growing when competition never stops. Jabran also explains why brand matters in some categories but counts for nothing in others.

Brought to you by Richpanel.

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