Clint Rusch, President & CEO of NorthPoint Logistics

Clint Rusch is passionate about helping his teams achieve breakthrough success, often in areas they didn't realize were possible. NorthPoint Logistics is a values-focused full-service international freight forwarder, customs broker, and domestic freight broker. It offers logistics management services and systems which centralize provider networks, automate shipment planning and tracking, and provide world-class service and expertise to help their clients navigate the uncertain waters of supply chains around the world.

Here are some key moments from our conversation:

• Brief introduction of yourself and what you do. (00:41) • What has the growth curve of the company looked like? (02:18) • How do you create a company and culture that was well prepared to succeed in the chaos of COVID? (05:37) • Why did you choose Northpoint and why at this point of the time? (09:10) • How do you do your best to assess, ahead of time, that the culture was everything you thought it was before accepting the CEO role? (11:43) • How would you describe your true north as a leader? (13:40) • How do you translate consistent day to day operations? (17:48) • What does psychological safety means to you? (20:53) • What inspired you to join the army and how was it a formative experience for you? (27:03) • What did you learn about leadership in the Army that you use in your day-to-day now? (30:37) • How do you make sure that amongst your team and organization you have clarity around communication and shared understanding? (42:37) • What do you do that to keep yourself at the top of your game? (54:01) • What one key piece of advice you can leave to our listeners? (01:00:13)