A look into the future of DSP for UA

Want a look into the 2020 outlook for mobile UA on DSP? Buckle up! Goodgame Studios is an entertainment software studio that designs and develops online games, and Pau Quevedo is the company's Lead of Programmatic Trading. Our Host, Peggy Anne Salz, caught up with Paul to talk about why you should be running DSP for mobile UA, the trials and tribulations of inhousing DSP, and what inventory works best for mobile gaming.