Episode 11: Marketing in the Metaverse with Cathy Hackl

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On episode 11 of The Download we are joined by Cathy Hackl, aka “the Godmother of the Metaverse,” on how crypto-oriented virtual worlds can be useful for marketers. Also what is an NFT and how will brands use them?

Plus insights on the self-empowered activist and "Trends with Benefits."

The Download is brought to you by Microsoft Advertising and hosted by Jennifer Solomon-Baum and Geoffrey Colon.

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