Snack: Vita Coco

This week Dan chats with Mike Kirban, Co-Founder and Executive Chairman of Vita Coco. Mike shares the brand’s original goals (to fund some really awesome parties) and how it grew to capture a massive share of the $1.2 billion coconut water category — not to mention Madonna’s attention. Mike is a big advocate for working hard, jumping on lucky opportunities and taking advantage of the mental and physical benefits of a daily power nap. You will not want to hit the snooze bar on this episode.

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