1100. Turning Your Biggest Challenges Into Your Most Powerful IP

As 2025 comes to a close, many entrepreneurs are eager to "turn the page" and move on. But here's the truth: nothing actually changes unless you do.

In today's episode of The Kelly Roach Show, Kelly introduces a powerful concept every leader needs to reflect on before stepping into 2026: your resilience resume.

Kelly walks through how the biggest challenges she faced in 2025, including a massive business model reinvention, became the foundation for deeper authority, stronger IP, and greater impact.

If you're wrapping up 2025 feeling stretched, tested, or exhausted, this episode will reframe everything you've walked through and help you step into 2026 with clarity, confidence, and conviction.

In this episode, you'll learn:

• How your hardest seasons become your most valuable marketing and authority assets

• Why leaders must be willing to struggle publicly to create new solutions

• How to turn personal and business challenges into IP, positioning, and impact

TIMESTAMPS:

01:11 – 02:30 — What is a "resilience resume" and why it matters
04:16 – 06:20 — How challenges increase authority and leadership capacity
06:21 – 08:45 — Kelly's biggest business reinvention and what it required
08:46 – 10:35 — Turning survival into solutions that serve thousands
10:36 – 12:30 — Why leaders must be willing to struggle publicly
12:31 – 14:00 — How your hardest season becomes your most powerful IP
14:01 – 15:40 — Building your resilience resume for 2026

RESOURCES:

• Join Kelly's weekly email newsletter for more strategies to turn 2026 into your best year in business: https://kellyroachinternational.kit.com/news

• Subscribe to Kelly's Substack, The Sacred Art of Selling: https://substack.com/@kellyroachofficial 

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