Marketing in 2026: What’s Actually Working for Home Service Businesses

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In this episode, Tanner Mullen discusses effective marketing strategies for home service businesses in 2026. He emphasizes the importance of understanding marketing principles, the evolving nature of word-of-mouth marketing, and the limitations of SEO for businesses under $750,000 in revenue. Tanner also explores the benefits of lead aggregators and Facebook ads, while encouraging business owners to adopt creative marketing strategies to build trust and grow their businesses. He concludes with a call to action to utilize drip jobs for streamlining operations and enhancing marketing efforts.