Addressing Retail’s Experience Challenges with Data

As a Senior Manager on the Strategy and Insights for Retail and Consumer Goods team at Salesforce, Caila Schwartz’s goal is simple – help retailers gain a competitive edge via actionable data and insights.

Schwartz joined Retail Refined for a conversation with host Melissa Gonzalez on how that goal takes shape in practice, diving into the ways Schwartz and her colleagues attempt to get retailers up to speed with the ever-shifting retail landscape.