Hello Besties! I’m back with another episode all about rebranding, which is something a lot of podcasters have to navigate as their podcasts evolve, including myself. Today’s guest also has first-hand experience. Angie Griffith started in the music industry as an artist manager before her pivot to podcasting and becoming the talent herself. Angie now hosts a podcast called Podfluencer Society, which recently underwent a rebrand. In this episode, she shares the strategy for how she relaunched her show — which inclu...
Hello Besties! I’m back with another episode all about rebranding, which is something a lot of podcasters have to navigate as their podcasts evolve, including myself. Today’s guest also has first-hand experience. Angie Griffith started in the music industry as an artist manager before her pivot to podcasting and becoming the talent herself. Angie now hosts a podcast called Podfluencer Society, which recently underwent a rebrand. In this episode, she shares the strategy for how she relaunched her show — which included buying a billboard in downtown Nashville! — and, of course, her tips for executing a successful rebrand.
* Connect with Angie @theangiegriff on Twitter.
* Follow Angie @theangiegriffith and Podfluencer Society @podfluencersociety on Instagram.
* Listen to Podfluencer Society on your preferred podcast listening app.
* For Angie’s Podcast Rebrand Checklist, go to podfluencerproducts.com/rebrand.
* Sign up for my upcoming class, Creating Your Podcast.
Here’s a link to the TRANSCRIPT.
Watch the video version of Angie’s interview on YouTube.
If you missed the last episode, check out Your Indie Podcast Tune-Up with Andreea Coscai of Tink Media.
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Thanks to Michael Castañeda for mixing and mastering this episode. Follow him on Twitter and Instagram @plasticaudio.
And thank you to Matt Gilhooly for fine-tuning the video and creating the social media assets for this episode. Follow him on Twitter @theliftshiftpod.
A big thanks to our BFFs for sponsoring this episode:
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Big thanks to the following Besties for their reviews. Make sure to check out their shows:
* Better Call Daddy is for people who love stories. Each episode, host Reena Friedman Watts will interview a person of interest, and her father will chime in with his advice afterwards. “My dad has been my guiding force my whole life, there's nothing that he doesn't know and I want to share that with the world.”
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So… ROLL CALL! 🗣
Have you rebranded your podcast? Any big takeaways from the process?
Follow me @courtneykocak on Twitter and Instagram. For more, check out my website courtneykocak.com.
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