Ep. 2628 What does a Sommelier Content Creator do? With Alojz Felix Jermann | #openbarstevie

2026-03-08

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Welcome to #openbarstevie and Episode 2628 of the Italian Wine Podcast. It’s a casual video podcast filmed in the office, where wine people drop by, open a bottle or two, and hang out with moi! 😝 Sometimes they come alone, often in pairs or small groups. The conversation flows naturally and is not limited to wine. It touches on family, friendships, work, failures, successes, current events, and above all the Italian way of living. This is not an interview series in the traditional sense. It is closer to friends meeting at aperi...

Welcome to #openbarstevie and Episode 2628 of the Italian Wine Podcast.

It’s a casual video podcast filmed in the office, where wine people drop by, open a bottle or two, and hang out with moi! 😝 Sometimes they come alone, often in pairs or small groups. The conversation flows naturally and is not limited to wine. It touches on family, friendships, work, failures, successes, current events, and above all the Italian way of living.

This is not an interview series in the traditional sense. It is closer to friends meeting at aperitivo time. Wine is the excuse, NOT the subject. The focus is on lived experience. What it really means to live and work in Italy today. The beauty, the contradictions, the chaos, the privilege, and the everyday rituals that define Italian lifestyle.

💡 Format:

30 to 45 minutes

Filmed in the office with a relaxed, low-production setup

1 to 3 guests per episode

Guests can be producers, communicators, importers, educators, creatives, or friends of the wine world. Any recommendations for potential guests⁉️

Today’s guest is Felix Alojz Jermann.

More about today’s guest:

Alojz Felix Jermann is a wine expert, digital consultant, and sixth-generation member of the renowned Friulian winery Jermann. After leaving the family business in 2020, he distinguished himself as a winery broker, investor advisor, and one of Italy's leading digital wine communicators, working to make the sector more accessible, sustainable, and youth-oriented.

Connect:

LinkedIn: https://www.linkedin.com/in/alojz-felix-jermann

Instagram: https://www.instagram.com/alojzfelixjermann/

More about the host:

Stevie Kim is an Italian wine marketing & communication expert, bandpositioning specialist, and public speaker based in Verona, Italy. As Managing Partner at Vinitaly, she leads key initiatives, including OperaWine, Vinitaly International Academy, wine2wine Business Forum, and 5StarWines. A passionate Italian Wine Evangelist, she harnesses social media and education to promote Italian wine on a global scale.

The Italian Wine Podcast is part of Mamma Jumbo Shrimp, a brand Stevie launched in 2020 to make wine more accessible through books, maps, videos, and the Italian Wine Travel with Stevie YouTube series. Stevie often joins Professor Scienza in his shows to lend a hand keeping our Professor in check! You can also find her taking a hit for the team when she goes “On the Road”, all over the Italian countryside, visiting wineries and interviewing producers, enjoying their best food and wine – all in the name of bringing us great Pods!

Connect:

Instagram: https://www.instagram.com/steviekim222/

LinkedIn: https://www.linkedin.com/in/stevie-kim-0646b04/

Youtube: https://www.youtube.com/@mammajumboshrimp

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