69: How to Know If Your Podcast Is Generating Leads

You're publishing consistently, your downloads are growing, and you still can't point to a single client your podcast brought in. If your podcast lead generation strategy feels like a black hole, this episode is for you.

I'm breaking down the four conversion clues your podcast is already producing and showing you exactly how to start tracking them so you know which episodes are driving clicks, inquiries, and clients. No complicated systems, just a simple, practical approach that tells you what's working and what isn't.

Plus, hear how Diana uncovered that three episodes were responsible for the majority of her inquiry traffic — including one she almost didn't publish.

Positioned and Found Waitlist - http://leahbryantco.com/positioned-and-found

 

00:00 – Why Your Podcast Isn't Generating Leads 

01:37 – Downloads Are Just the Flour: What to Track Instead 

02:34 – The 4 Conversion Clues Your Podcast Is Already Producing 

06:12 – Client Case Study: How Diana Found Her Top Converting Episodes 

08:42 – How to Build Your Podcast Lead Generation Tracking System 

Check out the full show notes and resources at

https://leahbryantco.com/podcast/podcast-conversion-tracking

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This podcast is produced by Leah Bryant Co, where stories meet strategy. - https://leahbryantco.com