Have you ever wondered whether you could truly make a living selling quilts? In this episode of the Craft to Career podcast, Sarah LoCascio, the creative entrepreneur behind Caravan Quilts, shares her answer. And it's a big, resounding YES.
Sarah has built a quilting business that's unique in the industry. Her weekly quilt drops sell out quickly because her approach blends three powerful elements:
Genuine product scarcity
Deep education and storytelling
A compelling focus on history and craftsmanship
It's a recipe that not only delights her audience, but also proves that quilters can earn real income selling quilts.
What You'll Learn in This Episode 1. How Caravan Quilts StartedSarah shares when and why she began her business, the inspiration behind her unique model, and how it took shape over time.
2. The Power of Scarcity in Handmade GoodsDiscover why having a limited number of quilts available each week actually increases demand and keeps customers excited.
3. Why Education Sets Her Business ApartSarah explains how teaching her audience about quilt history, construction, care, and storytelling builds trust and connection.
4. A Day in the Life of a Quilt SellerGet an honest look at what her schedule, workflow, sourcing, and production timelines look like.
5. What Makes Her Business Different From Other Quilting CareersFrom sourcing vintage quilts to curating collections, Sarah's daily work looks very different from a typical quilter or designer.
6. Tips for Anyone Who Wants to Earn Money Selling QuiltsSarah offers advice for beginners, including what to focus on first, how to set yourself apart, and what pitfalls to avoid.
Episode HighlightsHow Sarah discovered a market willing to pay premium prices for quilts
Why storytelling can transform your product sales
The systems she uses to manage inventory and weekly drops
How she built a loyal, engaged customer base
The role social media plays in showcasing her work
What success looks like behind the scenes of a quilt-selling business
According to Sarah—yes. With intention, a strong brand voice, consistent storytelling, and a thoughtful business model, quilting can be a sustainable career.
This episode is perfect for you if:
You dream of selling quilts online or at markets
You want to understand real-world business models in the quilting world
You're curious how other quilters make a living
You love hearing creative, entrepreneurial stories
You want to learn from someone successfully doing what many assume isn't possible