In this series you'll learn how to use sound vision, structure, scenes, surprise, suspense, and specifics to make content that audiences love and share. Each of these bonus episodes is bite-sized and features examples from today's best audio storytellers. Growing your audience depends on more than marketing: It depends on creating compelling content that hooks your audience and keeps them with you.
Apply the six storytelling strategies for creating unforgettable content to your own work!
Sign up for our interactive, virtual Hook Your Audience & Keep Them Coming Back workshop
Thursday, March 14, 2024
By developing skills from story structure to scene-making, suspense to specifics, you'll learn to create or improve the show, story, article or speech that expresses what you want to express, captivates the people you want to reach, and achieves quality and depth you can be proud of. You'll move from likes and follows to building trusted, engaged relationships with your audience.
These practices work separately and together to ratchet up both the substance and the "wow factor" of your content, no matter the platform.
Did you miss Part 1 on Sound Vision? Listen here.
Be sure to follow Sound Judgment so you don't miss the next bite-sized episodes on:
Part 3: Scenes
Part 4: Surprise
Part 5: Suspense
Part 6: Specifics
All of these segments — each around 10 minutes or less — will come together soon for a full episode on How to Hook Your Audience and Keep Them Coming Back.
You won't miss a thing if you sign up for my Sound Judgment newsletter, which includes the popular hands-on segment "Try This in Your Studio," kudos to creators who are lifting up the art and business of audio storytelling, news about the show, and useful resources.
"Six S" Storytelling Resources
Shows and storytellers mentioned in this series:
Bone Valley
Cohosts: Gilbert King and Kelsey Decker
Marketplace
John Barth, Creative Media LLC
The 13th Step, an award-winning documentary series on sexual misconduct in the addiction treatment
Reporter: Lauren Chooljian
Story Editor: Alison Macadam
New Hampshire Public Radio
Daily Creative
Host: Todd Henry
Producer: Joshua Gott
Famous & Gravy
Cohosts: Amit Kapoor & Michael Osborne
The Rich Roll Podcast
Host: Rich Roll
Guest: Charles Duhigg
Book: Supercommunicators by Charles Duhigg
Crime Show
"Paging Dr. Barnes"
Host & Executive Producer: Emma Courtland
Katie Colaneri
Senior Podcast Editor
New Hampshire Public Radio
Kelly Corrigan Wonders
Tell Me More with Kelly Corrigan
"Bryan Stevenson"
"Samantha Power"
Host: Kelly Corrigan
This American Life
"A Funny Thing Happened on the Way to the Quorum"
Reporter: Sarah Gibson
Chameleon: Wild Boys
Host: Sam Mullins
Full Sound Judgment episodes featuring these storytellers
Bone Valley: How to Make a True Crime Podcast That Makes a Difference (Gilbert King, Kelsey Decker)
The Host Defines the Brand with John Barth
How to Make Serious Topics Fun with the Hosts of Famous & Gravy (Amit Kapoor, Michael Osborne)
Cinematic Storytelling with Crime Show's Emma Courtland
How to Pitch an Audio Documentary and the Unusual Origin of a This American Life Story (Katie Colaneri)
The Art of True Curiosity with Kelly Corrigan of Kelly Corrigan Wonders
How to Make Listeners Breathless for More with Wild Boys' Sam Mullins
Improve your storytelling Check out our popular workshops on interviewing, story editing, story structure, longform narrative, audience engagement, guesting, scriptwriting and more.
Hire Elaine to speak at your conference or company. Subjects include: Effective Storytelling; Communicating for Leaders; Communicating about Change; Mastering the Art of the Interview; Success in Guesting, and much more.
Discover our strategic communication services and coaching for thought leaders using storytelling tools to make the world a better place. Serving writers, podcasters, public speakers, and others in journalism & public media, climate change, health care, policy, and higher education. Visit us at www.podcastallies.com.
Subscribe to Sound Judgment, the Newsletter, our twice-monthly newsletter about creative choices in audio storytelling.
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Who’s your Sound Judgment dream guest? Email me: allies@podcastallies.com. Because of you, that host may appear on Sound Judgment.
Credits
Sound Judgment is a production of Podcast Allies, LLC.
Host: Elaine Appleton Grant
Podcast Manager: Tina Bassir
Production Manager: Andrew Parrella
Audio Engineer: Kevin Kline
Production Assistant: Audrey Nelson
Behind The 13th Step, Part 2: The best defense is the truth
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How to Grow Your Show — Without Social Media
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[Bonus] Introducing Sound School Podcast: Tracking Partners
Six Proven Storytelling Strategies to Engage Your Audience
Storytelling Secrets, Part 6: Specifics
Storytelling Strategies, Part 5: The Missing Ingredient
Storytelling Strategies, Part 4: Surprise!
Storytelling Strategies, Part 3: Scenes
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Secrets of Hosting In-Studio and Live from the Queen of Book Podcasts, Anne Bogel (Best-of Show)
How to Track a Liar with Believable: The Coco Berthmann Story Showrunner Karen Given
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