Revised Best Times To Send Your Emails in 2023

2023-01-27

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The best time to send your emails in 2023? It’s an important question! Your subscribers have busy lives and the last thing you want is to send them a newsletter while they’re preoccupied with work, or dreaming about their weekend plans. They analyzed over 2.5 million email marketing campaigns sent with MailerLite in 2022, and here’s what we found: Which day of the week is everyone sending their campaigns? Email marketers favor Thursday (closely followed by Wednesday) for sending out their campa...

They analyzed over 2.5 million email marketing campaigns sent with MailerLite in 2022, and here’s what we found:

Which day of the week is everyone sending their campaigns?

Email marketers favor Thursday (closely followed by Wednesday) for sending out their campaigns

Which day of the week generates the most opens?

Thursday is the weekday with the highest open rate in the first 2 hours of sending, closely followed by Monday

What time of the day generates the most opens?

Most email opens occur between 11AM-12PM, with another peak between 6-7PM and an interesting late-night bump at 2AM (in the sender’s time zone).

And more takeaways in this episode.

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Recorded in conjunction with Channel 511, in the Brewery District, downtown Columbus, OH.

Brett Johnson is the owner and lead consultant at Circle 270 Media® Podcast Consultants. With over 35+ years of experience in Marketing, Content Creation, Audio Production/Recording, and Broadcasting, the podcast consultants at Circle 270 Media® strategically bring these strengths together for their business Podcast clients.

Email us at podcasts@circle270media.com to set up a time to talk more about your new or established business podcast.

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