Emily Hikade – Going from the CIA to CEO

2024-05-20

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Today’s guest is Emily Hikade, founder and CEO of the luxury sleepwear brand Petite Plume. Emily launched Petite Plume in 2015 and it has been profitable since its first year. The company has also doubled its revenue every year since launch, and it has reached almost $100 million in revenue. Petite Plume pajamas are coveted by the Royal Family, Gwyneth Paltrow, Anderson Cooper, Miranda Kerr, and Kourtney Kardashian, just to name a few. Prior to founding Petite Plume, Emily worked for the CIA as an operations officer in the ...

Today’s guest is Emily Hikade, founder and CEO of the luxury sleepwear brand Petite Plume.

Emily launched Petite Plume in 2015 and it has been profitable since its first year. The company has also doubled its revenue every year since launch, and it has reached almost $100 million in revenue. Petite Plume pajamas are coveted by the Royal Family, Gwyneth Paltrow, Anderson Cooper, Miranda Kerr, and Kourtney Kardashian, just to name a few.

Prior to founding Petite Plume, Emily worked for the CIA as an operations officer in the Clandestine Service for nearly two decades.

In this episode, we dive into:

Emily’s experience working in the CIA
What it was like to make such a major career pivot
Where her idea for Petite Plume came from
The art of failing forward
How she builds a high performing team
How she’s able to sustain and grow the business without raising external capital

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