GoJek’s digital journey to becoming one of Indonesia’s biggest multi-platform apps

In this episode, Theo Davies and Stephanie Wong speak to Sartaj Singh, Head of Technology at GoJek, who shares inside knowledge on GoJek’s explosive growth, from being a ride hailing app, to a multi-platform one that is a now a major eCommerce player in Indonesia, especially in last mile delivery.

Sartaj shares GoJek’s focus on three pillars, customer incentive, driver rewards and pricing, to ensure consistency in service delivery quality. He also discusses how he looks to improve platformization with his team through innovation, by putting people over processes, and helping engineers address challenges in order to stay agile and scalable.

From sitting at the side of the street to solve production issues, to managing and growing a team of over 1,000 in just a few years, listen in as Sartaj shares interesting personal excerpts on GoJek’s journey in shifting from a startup “hustler” mindset,  to a more corporate way of working, and everything that it entails. 

Sartaj Singh

Sartaj Singh is the Head of Engineering Platforms at Gojek. Sartaj is one of the few engineers who has been with GOJEK since the early days. As a literary enthusiast, he never thought that he would end up working in tech. Sartaj is responsible for driving growth, standardizing and improving Indonesia’s multi-service platform. 

Theo Davies

Theo is Head of Cloud Sales Excellence & Productivity at Google Cloud and host of “That Digital Show APAC”. He is a record breaking salesperson, sales leader, coach and speaker with a 20+ year career beginning in sales. Theo is also the President of the Google Public Speaking Academy.

Cool things of the week

• 5 GKE features to help you optimize your clusters blog

Interview

• Gojek site

• Gojek: Using Machine Learning for forecasting and dynamic pricing blog

• Introducing Firehose: An open source tool from Gojek blog

• Meet Optimus, Gojek’s open-source cloud data transformation tool blog

• Gojek: Helping drivers reach their pickup points up to 20% more quickly with Google Maps Platform blog

What’s something cool you’re working on?

Theo is trying out Snapchat and is excited about Snap partnering with Google Cloud