1KHO 715: Extreme Ownership at Home | Jamie Cochran, Echelon Front

Purchase Ginny's trio of books: ⁠Until the Streetlights Come On⁠, ⁠Homeschooling⁠, and ⁠1000 Hours Outside Activity Book

Leadership isn’t just for boardrooms—it’s for breakfast tables, hard conversations, and the million tiny decisions that shape a home. In this powerful, practical conversation, Ginny Yurich sits down with Jamie Cochran, COO of Echelon Front, the leadership company founded by Jocko Willink and Leif Babin, to talk about why Extreme Ownership changes everything—especially for parents. Jamie shares how SEAL-proven principles like taking ownership instead of blaming, simplifying communication, role-playing hard conversations, and “seeing a need and filling a need” can transform family culture from the inside out. You’ll also hear the story behind Echelon Front’s growth, why women’s leadership needed a clearer on-ramp, how Warrior Kid equips kids with discipline and courage, and the surprising freedom that comes when you realize: if you’re the problem, you can be the solution.

Get your copy of Extreme Ownership here

Find Echelon Front resources, events, and training at https://echelonfront.com/

Explore the Online Academy at https://academy.echelonfront.com/

Learn more about The Assembly (Women’s Leadership) at https://echelonfront.com/the-assembly/

A huge thank you to our sponsors! Check them ALL out below: 

• BetterHelp: Visit  www.BetterHelp.com/1000HOURS  today to get 10% off your first month.

• Quince - Visit www.quince.com/outside and get free shipping and 365 day returns

• Hungry Root - Go to www.hungryroot.com/1000HOURS and use code 1000HOURS to get 40% off your first box and a free item of your choice for life.

• IXL Learning - Head to www.ixl.com/1000hours to get an exclusive 20% savings on your membership

• Wayfair - Go to www.wayfair.com and shop all things home

• Cure Hydration- head to www.curehydration.com/outside to find a retailer near you

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