13 Questions Every LO Must Ask Before 2026 - If You’re Serious About Growth

Are you stuck in the same production level year after year, wondering why the needle isn’t moving? It’s not because you’re not capable—it’s likely because you’ve stopped asking the right questions. Imagine if you had a framework to challenge your assumptions, elevate your standards, and scale your business with intention.

Today on the show, we’re diving into a powerful self-audit: What are the 13 questions every loan originator should ask themselves to grow, scale, and lead in 2026?

To help us explore that, I’m joined by Matt Weaver—ranked the #1 mortgage originator in the U.S. by units closed, with over 1,100 loans funded last year alone. Matt leads a team in Florida that runs like a high-performance machine.

In this episode, you’ll walk away with:

1. A blueprint to build standards so strong, your business becomes impossible to ignore,
2. The exact mindset shift that turns agents into loyal, long-term clients,
3. And a fresh perspective on what your brand actually is—beyond social media fluff—and how to build one rooted in performance, purpose, and clarity.

And there’s something deeper we’ll uncover: the hidden role of imposter syndrome—and how it might actually be your greatest asset.

So if you’re ready to raise your bar and redefine what’s possible for your business in 2026, then stick around for this episode.

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